The tutorials from our old site are all available at www.webfratelli.com/support. Our secure payment page has moved to https://webfratelli.com/payments.php. Need something else from our old site? It is archived at webgusto.com/2007.
If you missed our announcement at the Frisco Chamber of Commerce on 1/3/08, the following is from Matt Lafata's 1/3/08 newsletter:
... check out the Spotlight on WebFratelli, a partnership of two great businesses here in Frisco that bring together websites and hosting with logo and design services.
Bill and Kim, please tell us about your business. Who are you, and who are your customers?
Bill: WebFratelli is a partnership between two well-established Frisco firms. Small businesses needing websites and hosting, logos and banners, business card and brochure design, and Internet advertising are our primary clients.
Kim: Before we formed our partnership, we had a lot of overlap, but my business, First Source Solutions, leaned towards the graphic design and aesthetic side, and Bill, under the name WebGusto, focused on the “back end” – programming websites, hosting, and so forth. Bill is also certified by both Google and Yahoo, and helps get client websites found on the Internet.
Bill: The partnership is a great combination of skills and interests. Kim loves the artistic stuff, and I enjoy making systems and processes work well. She has been providing graphic design services since graduating from the Art Institute in the late 80’s, and I developed and managed computer projects and computer centers since the late 1960s. Our business card taglines say it all. Kim’s side says “I make it look great” and my side says “I make it work great.”
With the number of web services companies in this area, please tell us more about what’s unique or different about your business?
Kim: For one thing, we tie together all the pieces of a company’s “identity” – from their logo to their brochure to their website to their Internet advertising.
Bill: We also do something completely unique in website design and maintenance. We create complete custom websites with all of the creative design that clients expect in such a website, and provide our clients with a toolkit that allows them to maintain, update, and customize their site with no skills needed beyond using a mouse.
Our clients can change text, add pictures and pages, even change the layout if they wish. We even registered a federal trademark, “Websites under your control,” for this service.
Kim: Clients that don’t have the time or inclination to update their sites still just send us their changes, and we manage it for them, the same as with any other website.
I have some history with both of you. Kim did my mayoral campaign logos, and is working on new graphics for the HRchitect site. I had Bill convert my campaign website so I could add pages and change text myself. It was so easy to make updates that I had him do the same thing for the HRchitect site as well. In fact, Erika and I developed a website from scratch using your toolkit, to pass along information about our wedding. Do most of your clients have you do 100% of the initial site, like you did for my campaign site?
Bill: Most clients have us set up their site so it is fully presentable to the public, even if they plan additions later. It hasn’t been all that uncommon for that site to be just a single page to start, and the client has later added dozens of pages themselves, or sends us additions to make for them.
Kim: That’s the beauty of this approach. With this toolkit or our update service, our clients can do as much or as little as they want. Bill and I want to enable our clients to “focus on their business and let us focus on their online and print marketing needs”.
How much is your toolkit, and how much extra does a website like this cost?
Bill: The toolkit is free to our clients, and they don’t have to install anything. It’s installed on our servers, so it’s always up to date, and clients just use it whenever they want, from any computer that can get to the Internet.
Kim: Sites we develop using the toolkit usually cost 10-20% less than sites developed using other approaches, so we are doing almost all new sites that way.
This is the part of the spotlight where people get to know a little more about you. I usually ask about food, but your business name, WebFratelli, intrigues me. Where did that come from?
Kim: And we were all set to answer the food question! Our first “official” meeting was at Kotta Sushi Lounge, and our business planning meetings usually take place somewhere that serves sushi. We are sushi fiends!
Bill: The name of our partnership is a play off a misunderstanding, and we have just never let it die. When we were just starting to work together on a trial basis, our first joint customer somehow got the idea that we were brother and sister, which we thought was a hoot. As the partnership solidified and we decided we needed a name for it, we thought that we'd see if there was some catchy word that played off the "brother and sister" theme, and found "fratelli" which is Italian for brothers and sisters. The alternative was αμφιθαλείς (Greek), 兄弟 (Japanese), or 형제자매 (Korean). But we couldn't pronounce those. Are we Italian? No, but we like spaghetti (when sushi isn’t an option).
Maybe I will get the answers to your favorite restaurants in a future interview. In any event, how does someone find you?
Online at www.WebFratelli.com. We are regulars at the Frisco Chamber of Commerce Thursday morning meetings. We meet with local clients at their place of business or other convenient meeting spots. People can reach Kim at 972-377-8237, Bill at 469-252-0102, or leave a message for either of us at 866-640-1234. They can also send an email to info@webfratelli.com.